Guides: local SEO for industrial businesses
Step-by-step guides you can follow yourself. Each starts with the short answer, then the detail, and links to the public sources it relies on.
Service-area pages
Business profiles
- Google Business Profile for yards and plants with no storefrontHow pallet yards, scrap yards, plants and contractors should set up a Google Business Profile: storefront, service-area or hybrid, categories, hours and photos.Oct 27, 2026
- NAP cleanup after a move or rebrand: the order to fix things inMoved yards, changed phone systems or renamed the company? The order to update your website, Google Business Profile, Bing, Apple and directories, and what to skip.Oct 27, 2026
AI search
Industry playbooks
- Local SEO for dumpster and roll-off rental companiesHow a real roll-off company competes with lead brokers in local search: profile setup, a page per container size, honest service-area pages and booking paths.Oct 27, 2026
- Local SEO for machine shops: RFQ intent vs retail intentMachine shops get two kinds of search: engineers with drawings and people with a broken part. How to serve the one you want, with capability pages and an RFQ path.Oct 27, 2026
Looking for shorter explainers and opinion? See the blog. Terms you don't recognise are in the glossary.