A. Paid Social (Facebook, Instagram, LinkedIn)
Engaging Ad Copy
Paid Social Campaigns
The details about how we set up and run your campaign...
The first thing we do is meet with you or communicate via email so that we can fill out the campaign brief. After this is completed and you have sent us any requested logins, we create your campaign. The cost of the campaign could vary significantly and so we will send you a quote for the work depending on your requirements.
- Remarketing – if you are interested in targeting visitors to your website on a particular social media channel, we can set this up, e.g. using a Pixel for Facebook. This can be a highly effective strategy since they already know who you are and have shown interest in your company.
- Conversions – if you are using paid social in a pull fashion to drive traffic to your website, make sure you set up conversion tracking. We can do this for you if you don’t know what this. It’s basically working out what you want people to do on your site and then tracking that as conversions.
We will set up campaign analytics tracking to monitor and digest your campaign results as they take place. We can then optimize or tweak anything that needs changing.
After the campaign has ended, we will send you a digest report of your results, including any future recommendations and analysis.